Unfortunately, the Systems Identification Toolbox does not have this functionality built in.
However, it is possible to create a signal that has the properties that you want by first creating a PRBS, then finding the indices at which the sequence changes, and finally, assigning the values of the sequence to have random amplitudes between the indices where the changes occur.
The MATLAB code snippet below illustrates this workflow:
u = idinput(101,'prbs',[0 1],[-1 1]);
d = diff(u);
idx = find(u) + 1;
idx = [1;idx];
for ii = 1:length(idx) - 1
amp = randn;
u(idx(ii):idx(ii+1)-1) = amp*u(idx(ii));
end
u = u/max(u);
u = iddata([],u,1);
% Plot the data
figure
plot(u)
