This demo adds special effects to the example files submitted here:
http://www.mathworks.com/matlabcentral/fileexchange/28006

1. To create the jerky camera effect, we named the Viewpoint node attached to the body frame of the aircraft and added shaky motion to using a MATLAB algorithm.

Learn more about the shaky camera technique:

http://en.wikipedia.org/wiki/Shaky_camera

You are could also experiment with other camera movement techniques.

2. To create the sound effect, we used System Objects(released in R2010a) from the Signal Processing Blockset. The sound plays within the same loop as the animation and gives you full control on how you want to customize this effect.

3. The world is modeled as two hemispheres-one textured with an image of the sky and one of the ground. This ensures that as the aircraft gathers altitude, you get a realistic view of the world below without any gaps.